A Brand Story conversation with Marco Ciappelli, BlackCloak CEO and founder, Chris Pierson, and Ingrid Gliottone, Chief Experience Officer of BlackCloak.
The recent report by Mozilla, shedding light on the privacy concerns around modern vehicles, struck a chord. Notably, every car brand reviewed, including behemoths like Ford, Volkswagen, and Toyota, flunked the privacy test. This revelation steered a fascinating conversation with Chris Pierson and Ingrid Gliottone from BlackCloak during a brand story recording for the Redefining Society podcast. Our focus veered towards the lurking privacy and security issues tied to the modern, tech-savvy vehicles we so casually entrust with our data.
The modern car is no longer just a mode of transport—it's a smart gadget, a data hub on wheels. But as the wheels spin, so does the reel of our personal information, weaving into the vast web of data, ready for harvest by not just the car makers, but a string of 'they' – the infotainment system providers, app developers, network providers, and possibly cyber rogues. The conversation took a deeper dive as Chris, the CEO of BlackCloak, elucidated the firm's mission—shielding corporate executives and key personnel from personal cyber threats that could ricochet back to the corporations.
The Mozilla report is an alarm bell, underscoring the high time to separate the wheat from the chaff in terms of what data is essential for functionality and what merely serves as a gold mine for advertisers or a hunting ground for cyber-attackers. This blend of privacy and security, or the lack thereof, is a cocktail we are forced to sip, as Ingrid pointed out the lack of clarity presented to buyers at the point of sale concerning the privacy policies tied to these vehicles.
The promise of tech advancements in vehicles is dazzling—better shocks for off-roaders, safety features to prevent accidents during a sudden snooze, and so on. Yet, as Chris highlighted, there's a dark side. Some policies mentioned collecting data about one's sex life and genetic information— a far cry from the basic expectations of privacy.
As the conversation with BlackCloak unrolled, the blend of excitement and concern was palpable. The question now is not about halting the march of technology but steering it towards a path where privacy and security are not the passengers but co-drivers.
The findings from the Mozilla report and insights from BlackCloak are not just food for thought, but a call to action. It is crucial to reckon with the reality of the modern-day vehicles doubling as data hubs and to steer the conversation towards a road where transparency, consent, and security are the landmarks. I urge you to dive into BlackCloak's offerings to explore how they are redefining the security landscape, ensuring the privacy and security of your personal digital realm, including that computer on wheels parked in your driveway. Visit BlackCloak to discover what they offer in shielding the modern-day knights from the unseen arrows of the digital world.
Guests
Chris Pierson, Founder and CEO of BlackCloak [@BlackCloakCyber]
On Linkedin | https://www.linkedin.com/in/drchristopherpierson/
On Twitter | https://twitter.com/drchrispierson
Ingrid Gliottone, Chief Experience Officer of BlackCloak [@BlackCloakCyber]
On LinkedIn | https://www.linkedin.com/in/ingridgliottone/
Note: This story contains promotional content. Learn more.
